Wigan Borough Business Awards Ambassador Programme

welcome to our WIGAN BOROUGH BUSINESS AWARDS ambassador programme

whAT is wigan borough business awards ambassador programme?

The Wigan Borough Business Awards Ambassadors Programme is a year-round initiative that brings together a select group of respected business leaders, innovators, and community advocates who are passionate about supporting and championing all things that happen within our local business community.

Ambassadors are chosen not only for their expertise and experience but also for the qualities they bring as representatives of the awards: integrity, credibility, and a genuine commitment to supporting local businesses. They play a key role in showcasing the very best of the borough by encouraging participation, sharing opportunities, and helping highlight the achievements, ambition, and impact of local organisations.

By acting as trusted voices for the awards, our Ambassadors help strengthen connections across the borough, inspire others to celebrate success, and ensure the awards remain fair, transparent, inclusive, engaging, and representative of the people and businesses it recognises.

how Do our Ambassadors support wigan borough business awards?

Our Ambassadors play a vital role in helping the Wigan Borough Business Awards thrive and remain connected to the community they celebrate. They help us:

Raise awareness of the awards across Wigan Borough – bringing attention to the opportunities available and ensuring businesses and individuals know they can be recognised.
Encourage organisations and individuals to be celebrated – supporting peers to step forward and share their achievements, innovation, and impact.
Share key updates and campaigns within their networks – helping the awards reach a wider audience and ensuring the latest news and opportunities are seen by the right people.
Represent WBBA at events, activities, and celebrations – acting as trusted faces of the awards, connecting with the business community, and highlighting local excellence.
Advocate for a stronger, more connected business community – inspiring collaboration, supporting growth, and fostering a culture of recognition across the borough.

There are no heavy commitments required. What we value most is genuine enthusiasm, advocacy, and a passion for celebrating local achievement. Our Ambassadors are the champions of the WBBA, sharing their insight, experience, and energy to ensure the awards continue to recognise the businesses and people that make Wigan Borough exceptional.